Category: Essays

Hype – Why Certain Vintage Watches Appreciate While Others Don’t

What makes one vintage watch worth a lot of money while another is worth very little? I believe that a vintage timepiece’s connection to the modern world is responsible for this phenomenon. Taste makers and influencers can drive the market, but only if the watches meet the criteria below.

The Apple Watch is The New Quartz Crisis

In 2019, Apple sold 31 million watches, an increase of 36% from the prior year. The entire Swiss watch industry sold 21 million watches, down 13%. The first quarter of 2020 had a 20% growth in smartwatch production with Apple accounting for more than half of the sales.