Podcast Insights E4 – The End of ‘Microbrands’

Allen goes after the notion of “microbrands” and calls for a change of thinking around the role of independent watch brands of all sizes. He discusses independent record labels as an analogous notion, gets into the importance of regionalism and diversity, talks us through a number of examples of regionally-oriented indie watch brands, and reviews two indie dive watches, one from Greece, and one from Croatia.

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